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B. S. Deepa, F. Meena Theresa
Tradition, culture and patriarchy are the major factors that influence society. The relationship between an individual and society is always reciprocal and influential. The effective functioning of an individual is relat…
G. M. Sreelekshmi, R. S. Nandana, S. B. Kaviya, R. S. Dhivya
At the dawn of 2020, the world faced an unprecedented challenge as the COVID-19 pandemic began to reshape daily life globally. This crisis was ignited by a mysterious illness emerging in late 2019 in Wuhan, China, which…
S. Beena, P. Saritha Kumari
Marketers are faced with new challenges and opportunities within this digital age. Digital marketing drives the creation of demand using the power of the internet and satisfies this demand in new and innovative ways. In…
R. S. Dhivya
This paper explores the intricate relationship between landslide erosion and environmental change in Wayanad, a district in Kerala, India. Characterised by its steep terrain and heavy rainfall, Wayanad faces significant…
M. Prathika, B. Jeba Josilin, J. Vijila Jasmin, T. Kumaran
Vibrio bacteria pose significant challenges to shrimp aquaculture due to their pathogenicity and impact on shrimp health. This review investigates the diversity and prevalence of Vibrio species in shrimp farms across Tam…
P. K. Aswathi
Herbal medicine, also known as phytomedicine, utilises plant-based remedies to treat various illnesses and enhance overall health. Its roots are deeply embedded in historical practices and continue to hold significant th…
S. Catherine Jenifer, S. Bhagavathi, J. Ferusha Pearl
Fast-moving consumer goods (FMCG) are products that are sold quickly and at relatively low cost. These satisfy elemental, day-to-day household needs other than groceries, ranging from packaged foodstuffs, dairy products,…
Anitta Mathew, Vasile Musteata, S. Dipthy
The global outbreak of COVID-19 has disproportionately affected individuals with pre-existing medical conditions, particularly those diagnosed with chronic leukemia—a hematologic malignancy associated with persistent imm…